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November 28, 2003 Previous | Next
The American Package Museum
While screenshotyou can't always judge a book by its cover, you can certainly judge these everyday household products by the era in which they were designed. Here Kleenex tissues, Gillette razors, Lipton tea, and Peter Pan peanut butter from the early 20th century quietly reside in their understated wrapping. Back in the day, Alka-Seltzer came in glass tubes, Anacin in totable tins, and Bayer in baking-soda like boxes. In comparison to today's busy designs, these no-nonsense trappings are a testament to days when product quality spoke for itself. Compare Colgate and Crayola with their modern-day counterparts, and then see how little condensed milk and Wrigley's chewing gum has changed over the past century. After this walk down memory lane, you'll no doubt know your Flit from Shinola. (in Design Arts)
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